Shopify vs Shopify Plus, what’s the difference? Thinking about launching an online store or want to change your current platform? Shopify is undoubtedly one of the best-known e-commerce systems on the market. But did you know that there is also an advanced version called Shopify Plus? In this article, we’ll clarify the differences and help you make the right choice for your needs.
The basics: What is Shopify?
Shopify is a cloud-based e-commerce platform that allows individuals and businesses to create and manage their own online store. With a user-friendly interface, a variety of design themes and a wide range of apps to extend its features, Shopify is ideal for beginners and medium-sized businesses.
The big brother: What is Shopify Plus?
Shopify Plus is the enterprise version of Shopify, designed specifically for large businesses and brands. It offers all the features of Shopify, but comes with additional features that focus on scalability, security and personalization. With Shopify Plus, you also have the option to design customized checkouts and get a dedicated account manager.
The main differences:
Pricing model
- Shopify: Shopify’s pricing model is based on a monthly subscription, which is divided into different packages depending on the features you need. This makes it more accessible for smaller stores or start-ups.
- Shopify Plus: With Shopify Plus, you pay based on a percentage of your sales. While there is a minimum monthly fee, the price can increase depending on how well your business is doing. It’s designed for large businesses that are willing to pay for premium features.
Scalability
- Shopify: The standard version of Shopify is excellent for small to medium-sized stores. However, it may not have the capacity to handle very high traffic or sales volumes.
- Shopify Plus: This version is designed for scalability. No matter how high the traffic or sales volume is, Shopify Plus can handle it without sacrificing performance.
Personalization
- Shopify: Offers a variety of themes and apps that you can use to personalize your store. However, some advanced customizations may be limited.
- Shopify Plus: Gives companies more freedom when designing their store. For example, you can create individual checkout processes and have access to exclusive APIs.
Support
- Shopify: All Shopify users have access to the company’s 24/7 support, which is available through chat, email and phone.
- Shopify Plus: In addition to standard support, Shopify Plus offers users a personal account manager who is available to help with any questions or problems.
Additional features of Shopify Plus
- Automation: Shopify Plus offers the “Shopify Flow” tool, which you can use to create automated workflows to simplify recurring tasks in your store.
- Internationalization: With Shopify Plus, you can run multiple online stores in different countries and currencies, all from one central dashboard.
- Security: Shopify Plus users receive additional security features and certifications to ensure that their data and that of their customers is protected.
What is the right choice for you?
If you’re just starting out or have a medium-sized business, the standard version of Shopify is probably sufficient. But if you’re a larger brand or planning to grow significantly in the near future, Shopify Plus could be worth the investment.
Grow with your requirements
Regardless of which platform you choose, Shopify offers the flexibility to grow with your business. Start small and scale up when the time is right.
To conclude: the choice is yours
The choice between Shopify and Shopify Plus ultimately depends on your individual business needs. Remember to consider both the short and long-term goals of your business.
If you need help setting up or optimizing your Shopify store, we’re always here to help as e-commerce experts. Simply make an appointment with us!
